You might have already seen at a lot of blogs (including this one) an email subscription box, this post is about the importance of having an email subscriber list for your blog. And, about a tool which is free to manage your first 2000 subscribers. Why should you build an email subscriber list? Is our topic of discussion now.
What is the mistake which you wish to correct?
I have asked the above question to more than one famous and successful bloggers and one of the common answer most of them gave me was – I didn’t try to build my email subscriber list from the beginning. This is the mistake which is made by even the successful bloggers and also by unsuccessful bloggers as well.
Frankly speaking, I have made the same mistake with my former blog, but I have corrected it now. So, this post of mine is to help you in avoiding this mistake if you are also making the same mistake. Because smart people are those who learn from the mistakes of others, I wasn’t smart, but I want you to be smart.
Advantages of email subscriber list
1. Constant Traffic after every new post
Generally, not every time, a new post gets a wide visibility compared to other popular posts which start getting traffic through search engines. Unless your blog is pretty popular your new blog posts are not generally viewed more.
If you wish them to be viewed more then this happens through your subscribers, who can be posted about every new blog post with the help of Feedburner / Jetpack (free email services). So, having email subscribers will give a good exposure to your newly posted blog posts.
2. Subscribers are very targeted and engaging
Unless your subscriber is very much interested in your content, he would never share his email id (which is his personal address) with you. So, they are very targeted and when ever they get a mail from you then they open it and see what you have mailed them. This way every campaign you run gets great exposure and traffic will start boosting once your subscribers increase in number.
3. Subscribers are your first customers
If you are promoting a product which your subscriber is looking for then without any second thought he would give preference to the product which you are recommending him because he trusts you and that’s the reason he has subscribed for your emails.
Building Subscriber list is expensive
There is a better & simple solution for every problem only if you have desire you find it
You are true, building subscriber list is a costly process, it isn’t free or affordable for a newbie. This was a road blocker which has stopped me as well from building an email list. The good news is we have a tool which is free of cost and name of that email subscriber list handling tool is Mailchimp.
But, it is free only till first 2000 subscribers and only 12,000 emails per month. This would be more than enough for a newbie when he is starting to build his email list. So, this can make the email list building
Mailchimp + Feedburner / Jetpack
Mailchimp has many features, but you don’t have to use Mailchimp for conveying every news about your blog updates. You can use it with other free email services like Feedburner / Jetpack through which your subscribers can get the updates about your latest blog posts directly to their mailboxes.
This way, every new blog post from your blog will get a wide range of traffic every time.
Thanks for reading. Share your views about and the building email subscriber list with me through comments, I would be very happy to hear. If you have enjoyed reading this post, then share it with your buddies & do subscribe to my blog for more interesting stuff by using your email id below.
Bye… Take care…
Tags: blogging tips and tricks, traffic generation